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Jaguar "Dull and Boring" (Digital Content)
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CRM, Digital and Social


Reignite passion for the Land Rover brand amongst current and former owners  


Create a Documentary video series #WellStoried that profiles the lives of real Land Rover owners and how their vehicles have become integral parts of their lives. In doing so, Land Rover paints a picture of a brand that enables adventure and stirs passions within its collective of extraordinary owners.

Creative Direction:

Brendan Moran, Bec Couche

Art Direction: Peter Cooper, Brendan Moran

Copy: Bec Couche

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